Brand, Branding + Identity, Design, Evolvative™ Blog, Marketing + Strategy
Deciding when it’s time to rebrand your business can be tricky. It’s a big decision and usually a sizable investment. It’s a big deal! It’s a big deal because an aligned brand is essential to your business. You may already be feeling the subtle...
Brand, Branding + Identity, Conscious Business, Evolvative™ Blog, Growth & Transformation
I’ve been playing with a new thought lately. Well, a new thought around an ancient idea, the idea of Divine Surrender. In drinking up Tosha Silver’s latest book, “It’s Not Your Money” (a great read, beautiful and wise, as are all her books), she speaks of letting...
Brand, Branding + Identity, Conscious Business, Evolvative™ Blog, Growth & Transformation, Marketing + Strategy
What is the role of your brand? Is it to express you and your present business, accurately and fully to the people who matter to you? Is it to support you and your marketing efforts? To engage your right people and nurture them into clients? Yes, your brand should do...
Brand, Brand Focus, Branding + Identity, Evolvative™ Blog, Marketing + Strategy
As I continue to work from southwestern France this summer, I’ve planned a few mini vacations to see some places that have been on my radar for some time. The medieval walled city of Carcassonne was on that list and I just returned from a wonderful wine and dine...
Brand, Conscious Business, Evolvative™ Blog, Growth & Transformation
Is your work shifting and expanding? Can you sense that things are growing and changing in your business but you are not quite clear yet exactly how that will look? That’s okay! Holding space for this new stage to take form can be a very powerful tool to help...
Brand, Branding + Identity, Evolvative™ Blog, Marketing + Strategy
One of the biggest concerns I hear when I ask my clients to describe their ideal customer is, “but I don’t have just one type of client” or “I don’t want to limit myself”, which are both very understandable and normal responses. No...
